As a B&B in the highly competitive historic Pittsburgh area, the Morning Glory Inn needed a way to attract more recreational and business travelers. Its Web site, the Yellow Pages, and direct mail ...

In sum, the student transformed a general interest in children in tragedy to an examination of Euripides’ depictions of children murdered by their parents. They then narrowed their focus to three ...

Marketers assume that the more choices they offer, the more likely customers will be able to find just the right thing. They assume, for instance, that offering 50 styles of jeans instead of two ...

Most leaders focus on how employees think and behave—but feelings matter just as much. by Sigal Barsade and Olivia (Mandy) O’Neill Before leaving work each day, employees at Ubiquity Retirement + ...

Depression can be temporary or long-term. You may find help with mediation or different therapies, such as cognitive behavior therapy. It’s important to seek professional help if you’re feeling major ...

Including human and environmental capital paints a different picture of national economies than does GDP alone.

IOD distinguishes itself as scientific home for researchers working at the boundaries of traditional academic spheres, and generating growing programs in the integration of research with informatics ...